UPLIFT EXPERIENCES, BUILD LOYALTY
I'm french-based Product Manager specialist in Customer Experience & Customer Care.
I uplift customer experience by helping brands build the systems that keep customers coming back and advocate naturally.
WHAT I DO
By optimizing what you already have, we can multiply your customer value and drive organic growth - through 3 proven levers.
ACTIVATE FIRST BUYERS
BUILD REPEAT CUSTOMERS
TURN FANS INTO ADVOCATES
ONE-TIME BUYERS
Revenue Impact
Every new sale feels like starting from scratch
Transactional relationship only
Organic Reach
Price-sensitive
No emotional connection
Loyalty
High acquisition costs
Limited word-of-mouth
LIFELONG ADVOCATES
Revenue Impact
Reduce marketing costs
Come back and bring others with them
Increase revenue naturally
Organic Reach
Leave glowing reviews
Share their experience
Loyalty
Remain loyal despite setbacks
Share their love with others
Get an uplift ✨
WHY BET ON EXISTING CUSTOMERS ? BECAUSE THEY'RE YOUR BEST INVESTMENT.
MY CORE BELIEF
Understanding what truly drives your customers to stay (The retention), then making it effortless for them to become advocates (The Advocacy) – that's what transforms one-time buyers into lifelong advocates.
Step 1 : Retention
How to make your customers come back ?
Most brands lose customers without understanding why. The drop-off is visible in analytics, but the real story is hidden in behaviors :
- Pinpoint silent friction points that lead to drop-offs
- Schedule quick user interviews to understand your clients
- Analyze where you lose users to spot patterns
- Prioritize retention features
- Make feedback part of your product process
- Design second purchases that feel inevitable, not optional
- …
Step 2 : ADVOCACY
How to make recommending you effortlessly ?
Your best customers want to recommend you. You just haven't made it easy or natural enough :
- Make every touchpoint recommendation-worthy
- Frame referrals as helping others, not doing you a favor
- Keep all customer information in one place
- Personalize and tailor the customer communication
- Design incentives that match how customers naturally share
- Activate superfans into your most effective acquisition channel
- …
FAQ
Here are answers to some of the most common questions I receive as a Freelance Product Manager. If you don’t see your question here, feel free to reach out - I’m happy to help !
How do I know if my customer experience really needs improvement ?
If your customers aren't spontaneously telling friends about you, there's room for growth. Together, we'll identify the hidden friction points that are silently turning your customers into one-time buyers. Within 2 weeks, you'll have a clear picture of your improvement opportunities and an actionable roadmap.
How long before I see tangible results on our business ?
You'll notice positive changes in the first month. The quick wins we implement (a redesigned welcome email, a streamlined customer service process, etc.) will generate immediate feedback. For deeper transformations, expect to see customers spontaneously talking about your brand and your sales organically increasing within 3-6 months.
Won't this cost me a fortune in new technology ?
Not at all! I first work to optimize what you already have. The magic often happens in simple adjustments to your current processes, not in purchasing expensive solutions. My approach prioritizes high-impact, low-investment improvements that create an emotional connection with your customers. Technology is just a tool, not an end in itself.
How do I concretely measure the success of our collaboration ?
Beyond standard metrics (satisfaction, NPS), we'll track indicators directly linked to your business: increase in repeat purchases, reduction in customer acquisition costs, growth in average order value, and most importantly—new customers coming from recommendations. I'll provide you with a simple dashboard that clearly shows the return on investment of the improvements made.
I'm on a mission to help brands become truly experience-first — by crafting meaningful experiences that drive loyalty.